Business Principles

Our Approach

Our Approach to Effective Communication

At Direct Energy, we believe that, by communicating our successes and failures in a transparent manner that satisfies the interests of our stakeholders, our businesses can respond to opportunities and avoid risks posed by current and potential issues in a culture of continuous improvement.

When we identify and understand the key risks and opportunities facing our business and the communities in which we live and work, this will allow us to develop policies, meaningful and material strategies, and clear targets and indicators that will help us better manage and monitor our performance.

To deliver our business strategy successfully, we must recognize and respond to the many economic, social, and environmental challenges of our operations.

This is why we:

  • Communicate our position on key issues and, through our business principles, we will be clear about the standards we expect of ourselves and those we work with;
  • Consult with our employees, customers, investors, and wider stakeholder groups so we can understand the material, economic, social, and environmental matters affecting our business and the communities in which we live and work;
  • Develop distinctive strategies, commitments, and targets to identify and prioritize the risks, challenges, and opportunities we face; and
  • Measure accordingly in order to manage and communicate our performance with openness and transparency, so that our stakeholders understand the progress we're making.